We surveyed 17,400 entrepreneurs to learn what personality traits and interests make them unique. Here are the results.


Holland Codes

Entrepreneurs are enterprising and investigative

Entrepreneurs tend to be predominantly enterprising individuals, which means that they are usually quite natural leaders who thrive at influencing and persuading others. They also tend to be investigative, which means that they are quite inquisitive and curious people that often like to spend time alone with their thoughts.

If you are one or both of these archetypes, you may be well suited to be an entrepreneur. However, if you are conventional, this is probably not a good career for you. Unsure of where you fit in? Take the career test now.

Here’s how the Holland codes of the average entrepreneur break down:


Big Five

The top personality traits of entrepreneurs are extraversion and openness

Entrepreneurs score highly on extraversion, meaning that they rely on external stimuli to be happy, such as people or exciting surroundings. They also tend to be high on the measure of openness, which means they are usually curious, imaginative, and value variety.

Once again, let’s break down the components of the personality of an average entrepreneur: