There are currently an estimated 131,200 copywriters in the United States. The copywriter job market is expected to grow by 7.6% between 2016 and 2026.
How employable are copywriters?
CareerExplorer rates copywriters with a D employability rating, meaning this career should provide weak employment opportunities for the foreseeable future. Over the next 10 years, it is expected the US will need 14,300 copywriters. That number is based on 10,000 additional copywriters, and the retirement of 4,300 existing copywriters.
What’s the supply of copywriters?
The copywriter industry is concentrated in California, New York, Texas
Copywriter job market by state
| State Name | Employed Copywriters |
|---|---|
| California | 7,990 |
| New York | 7,310 |
| Texas | 2,110 |
| Illinois | 1,880 |
| Florida | 1,710 |
| Massachusetts | 1,680 |
| Ohio | 1,520 |
| Washington | 1,300 |
| Virginia | 1,290 |
| Pennsylvania | 1,260 |
| District of Columbia | 1,170 |
| New Jersey | 1,090 |
| Minnesota | 1,070 |
| Maryland | 1,020 |
| Michigan | 840 |
| North Carolina | 830 |
| Utah | 780 |
| Missouri | 730 |
| Georgia | 720 |
| Tennessee | 710 |
| Oregon | 700 |
| Wisconsin | 650 |
| Colorado | 650 |
| Connecticut | 630 |
| Indiana | 510 |
| Iowa | 450 |
| Arizona | 420 |
| Kentucky | 360 |
| Louisiana | 310 |
| Kansas | 300 |
| New Hampshire | 280 |
| Nebraska | 280 |
| Oklahoma | 280 |
| Nevada | 260 |
| South Carolina | 240 |
| North Dakota | 190 |
| Alabama | 180 |
| Rhode Island | 170 |
| Vermont | 160 |
| Montana | 150 |
| Idaho | 150 |
| Mississippi | 150 |
| Maine | 140 |
| Alaska | 130 |
| Arkansas | 120 |
| West Virginia | 100 |
| Hawaii | 100 |
| New Mexico | 90 |
| South Dakota | 60 |
| Puerto Rico | 60 |
| Delaware | 60 |
| Wyoming | 40 |