We surveyed 7,777 social media managers to better understand the work environment and required skills of a typical social media manager. Here are the results.

How much intelligence is required as a social media manager?

Low

High

Working as a social media manager typically doesn’t require the use of high levels of intelligence in daily tasks.

Can I learn to become a social media manager?

Intrinsic Talent

Acquired Talent

A career as a social media manager typically depends predominantly on qualities you can gain through experience, with a small aspect of skills you are born with.

Is it easy to get a job as a social media manager?

Easy

Hard

It’s typically difficult to find a job as a social media manager.

Info

Do social media managers work full-time or part-time?

53% of social media managers work in full-time roles while 47% work part-time.

Is being a social media manager stressful?

Low

High

Social media managers tend not to find their jobs stressful, which likely contributes positively to career satisfaction.

Is being organized important as a social media manager?

Low

High

Organization is considered a very important trait for social media managers, and is critical to success in the field.

How competitive is the workplace for social media managers?

Low

High

Social media managers see mild competition in their workplace.

Does being a social media manager require frequent time pressure to complete tasks?

Low

High

Social media managers will have to sometimes face time pressure on the job.

Are social media managers allowed to express themselves creatively?

Low

High

Creativity is intrinsic to being a social media manager, and a highly valuable part of the career.

Do social media managers have control over the direction of their work?

Low

High

While sometimes the direction is set, occasionally social media managers will have some flexibility over the direction of their work.

Is being a social media manager physically demanding?

Low

High

Work as a social media managers is rarely physically demanding, making it a suitable option for those unable to perform physically strenuous tasks.

Are social media managers exposed to a wide variety of work?

Low

High

While sometimes repetitive, social media managers tend to have opportunities for variety in their work.

Does being a social media manager require attention to detail?

Low

High

As in many careers, attention to detail is quite helpful for social media managers.

Does being a good social media manager require compassion and empathy?

Low

High

The ability to be compassion and empathetic isn't considered fundamental to success as a social media manager.