To date, we’ve asked 21 current and past marketing students about their happiness with their degree. Turns out, they rate it average.

Different majors will offer different opportunities.

To help you reach the decision that is right for you, we asked students who have pursued a marketing degree to respond to questions concerning five dimensions of the educational track they chose:

  • Course material: Were they interested in the material they learned?
  • Intellectual fulfillment: Did they find the coursework intellectually stimulating?
  • Job prospects: Did they leave the program with job opportunities?
  • Personality: Was the degree a good fit for their personality?
  • Overall fit: Were they happy with the program overall?

We examined their responses and combined the rankings to give us an average satisfaction score across all students. This doesn't necessarily reflect how satisfied you would be with a marketing degree, but it’s a starting point to help you evaluate your options.

How satisfied are marketing students compared to other degrees?

Overall, marketing students rate their satisfaction with their degree a 3.0 out of 5. For context, marketing students rate their happiness similarly to students in Art Studies, Medical and Health-Related Studies and Business.

Here are other degrees that have a similar satisfaction rating to marketing

DegreeAvg Grad SalarySatisfaction
Marketing$75,543
Art Studies$50,604
Medical and Health-Related Studies$62,724
Business$81,044
Engineering Technologies$78,806

Let's break that down further.

Are marketing students satisfied with what they’re learning?

We asked students about their satisfaction with their course material and overall intellectual fulfillment. Here’s what they said:

We asked graduates how interesting they found the course material to be. Their response was:
3.2 out of 5 stars
22 ratings
5 stars
0%
4 stars
41%
3 stars
41%
2 stars
18%
1 stars
0%
We asked graduates how intellectually fulfilling they found the degree. Their response was:
2.9 out of 5 stars
24 ratings
5 stars
8%
4 stars
21%
3 stars
38%
2 stars
21%
1 stars
13%

These ratings are meant to give you an indication about what other people enrolled in marketing experienced. While their input is useful, keep in mind that different people have had vastly different experiences, all of which were impacted by their personal motivations, professors, and specific curriculum. Always keep your own goals at the center of your decision-making process when it comes to something as significant as your education.

Did marketing graduates leave school with good job prospects?

Of course, working towards a degree is also about pursuing your desired career. Here’s what marketing grads had to say about their job prospects:

We asked graduates how satisfied they were with their job prospects. Their response was:
3.0 out of 5 stars
22 ratings
5 stars
14%
4 stars
18%
3 stars
23%
2 stars
41%
1 stars
5%

These responses represent a wide range of opinions. Things like extracurricular activities, internships and work placements can set you up for success after graduation.

Were marketing students happy with their degree overall?

This rating takes into account all factors: how demanding the program is, whether graduates felt it was worthwhile, and how fulfilling they found their educational experience.

We asked graduates how satisfied they were with their degree as a whole. Their response was:
3.0 out of 5 stars
21 ratings
5 stars
10%
4 stars
19%
3 stars
43%
2 stars
19%
1 stars
10%

As you consider this information and input from others, remember above all that your choice should be based on your interests, goals, passions, and abilities. Consider the future and give yourself time. If you’re feeling unsure, click here to take our career assessment and see what path could be right for you.

Salary

Find out what graduates typically earn.

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