The average salary for a market research analyst in California is around $94,700 per year.
Avg Salary
Market research analysts earn an average yearly salary of $94,700.
Wages typically start from $48,440 and go up to $181,600.
33% above national average Updated in 2025
Market research analyst earnings by seniority
Top-level market research analyst earnings begin at:
$87.31 per hour
$181,600 per year
Senior-level market research analyst earnings begin at:
$64.72 per hour
$134,630 per year
Mid-level market research analyst earnings begin at:
$45.53 per hour
$94,700 per year
Junior-level market research analyst earnings begin at:
$31.39 per hour
$65,290 per year
Starting level market research analyst earnings begin at:
$23.29 per hour
$48,440 per year
Approximate values based on highest and lowest earning segments.
Market research analyst salary by state
| State Name | Average Salary |
|---|---|
| New York | $98,580 |
| District of Columbia | $98,090 |
| Washington | $95,120 |
| California | $94,700 |
| Colorado | $93,050 |
| New Jersey | $88,190 |
| Minnesota | $87,510 |
| Rhode Island | $86,240 |
| Oregon | $79,150 |
| Illinois | $79,120 |
| North Carolina | $78,410 |
| Connecticut | $77,740 |
| Virginia | $76,980 |
| Maryland | $76,370 |
| Georgia | $75,850 |
| Florida | $75,450 |
| Vermont | $74,880 |
| Ohio | $72,790 |
| Texas | $72,520 |
| Maine | $71,980 |
| Arizona | $71,940 |
| Nevada | $71,840 |
| Kansas | $70,430 |
| Missouri | $70,140 |
| Tennessee | $69,790 |
| South Carolina | $69,440 |
| Pennsylvania | $68,760 |
| Montana | $68,080 |
| Michigan | $66,780 |
| Alaska | $66,710 |
| Iowa | $66,390 |
| Arkansas | $65,430 |
| Wisconsin | $64,800 |
| New Hampshire | $64,570 |
| Indiana | $63,700 |
| South Dakota | $63,490 |
| Utah | $62,630 |
| New Mexico | $61,950 |
| Oklahoma | $61,940 |
| North Dakota | $61,580 |
| Kentucky | $61,480 |
| Wyoming | $60,990 |
| Idaho | $60,970 |
| Nebraska | $60,000 |
| Louisiana | $59,690 |
| Alabama | $59,530 |
| Hawaii | $59,390 |
| Mississippi | $56,640 |
| West Virginia | $52,340 |
| Guam | $37,720 |
| Virgin Islands, U.S. | $33,930 |
| Puerto Rico | $28,390 |
| Massachusetts | $101,810 |
| Delaware | $101,270 |
How do market research analyst salaries compare to similar careers?
Market research analysts earn about the same as related careers in California. On average, they make less than mathematicians but more than securities and commodities brokers.
| Career | Median Salary |
|---|---|
| Mathematician salary | $127K |
| Financial analyst salary | $109K |
| Business analyst salary | $101K |
| Credit analyst salary | $98K |
| Consultant salary | $107K |
| Market research analyst salary | $95K |
| Copywriter salary | $86K |
| Budget analyst salary | $100K |
| Stock trader salary | $80K |
| Securities and commodities broker salary | $80K |
Source: CareerExplorer (Aggregated)