We surveyed 24,208 marketing managers to learn what personality traits and interests make them unique. Here are the results.
Marketing managers are enterprising and artistic
Marketing managers tend to be predominantly enterprising individuals, which means that they are usually quite natural leaders who thrive at influencing and persuading others. They also tend to be artistic, meaning that they are creative and original and work well in a setting that allows for self-expression.
If you are one or both of these archetypes, you may be well suited to be a marketing manager. However, if you are realistic, this is probably not a good career for you. Unsure of where you fit in? Take the career test now.
Here’s how the Holland codes of the average marketing manager break down:
The top personality traits of marketing managers are openness and extraversion
Marketing managers score highly on openness, which means they are usually curious, imaginative, and value variety. They also tend to be high on the measure of extraversion, meaning that they rely on external stimuli to be happy, such as people or exciting surroundings.
Once again, let’s break down the components of the personality of an average marketing manager: