Marketing managers are below average when it comes to happiness.

At CareerExplorer, we conduct an ongoing survey with millions of people and ask them how satisfied they are with their careers. As it turns out, marketing managers rate their career happiness 3.1 out of 5 stars which puts them in the bottom 40% of careers.

To put this into perspective, we compared how happy marketing managers are to similar careers in the industry. Take a look at the results below:

Salaries and satisfaction ratings in similar careers

Career Satisfaction Avg Salary
Management consultant
3.2
$87k
Investment fund manager
3.2
$125k
Online merchant
3.2
$75k
Search marketing strategist
3.2
$90k
Operations manager
3.1
$98k
Marketing manager
3.1
$135k
Advertising manager
3.1
$127k
Digital marketing specialist
3.1
$39k
Human resources manager
3.1
$126k
Project manager
3.1
$55k

So what does it mean to be happy in your career? Let’s break it down into different dimensions:

  • Salary: Are marketing managers happy with their salary?
  • Meaning: Do marketing managers find their jobs meaningful?
  • Personality fit: How well suited are people’s personalities to their everyday tasks as marketing managers?
  • Work environment: How enjoyable are marketing manager’s work environments?
  • Skills utilization: Are marketing managers making the best use of their abilities?

Are marketing managers happy with their salary?

Marketing managers rated their satisfaction with their salaries 3.1/5. Few are explicitly unhappy with their salaries, with most marketing managers having generally positive views of their salary.

We asked marketing managers how fairly compensated they are for their work.
Their response was:

3.1 out of 5 stars

6229 marketing managers

5 Star
13%

13% of marketing managers rated their compensation 5 stars

4 Star
28%

28% of marketing managers rated their compensation 4 stars

3 Star
29%

29% of marketing managers rated their compensation 3 stars

2 Star
19%

19% of marketing managers rated their compensation 2 stars

1 Star
11%

11% of marketing managers rated their compensation 1 stars

Do marketing managers find their jobs meaningful?

On average, marketing managers rate the meaningfulness of their work a 2.7/5. While most marketing managers aren’t very fulfilled by their work, some people may still manage to find meaning in it.

We asked marketing managers how meaningful they found their work.
Their response was:

2.7 out of 5 stars

6263 marketing managers

5 Star
10%

10% of marketing managers rated how meaningful they found their career 5 stars

4 Star
17%

17% of marketing managers rated how meaningful they found their career 4 stars

3 Star
26%

26% of marketing managers rated how meaningful they found their career 3 stars

2 Star
28%

28% of marketing managers rated how meaningful they found their career 2 stars

1 Star
20%

20% of marketing managers rated how meaningful they found their career 1 stars

How well are people’s personalities suited to everyday tasks as marketing managers?

Marketing managers rated their personality fit with their work an average of 3.8/5. The majority of marketing managers find their personalities quite well suited to their work, with relatively few having complaints about their fit.

We asked marketing managers how well their personalities fit into their careers.
Their response was:

3.8 out of 5 stars

6893 marketing managers

5 Star
26%

26% of marketing managers rated their career fit 5 stars

4 Star
39%

39% of marketing managers rated their career fit 4 stars

3 Star
23%

23% of marketing managers rated their career fit 3 stars

2 Star
8%

8% of marketing managers rated their career fit 2 stars

1 Star
3%

3% of marketing managers rated their career fit 1 stars

How enjoyable is a marketing manager’s work environment?

As a whole, marketing managers rated their enjoyment of their work environment 3.5/5. A solid majority of marketing managers enjoy their work environment, probably contributing to overall higher satisfaction with working as a marketing manager.

We asked marketing managers how much they enjoyed their work environment.
Their response was:

3.5 out of 5 stars

6867 marketing managers

5 Star
19%

19% of marketing managers rated their work environment 5 stars

4 Star
35%

35% of marketing managers rated their work environment 4 stars

3 Star
27%

27% of marketing managers rated their work environment 3 stars

2 Star
14%

14% of marketing managers rated their work environment 2 stars

1 Star
6%

6% of marketing managers rated their work environment 1 stars

Are marketing managers making the best use of their abilities?

Former marketing managers on CareerExplorer have rated their skills utilization 3.2/5. Most marketing managers are satisfied with how well their abilities are skills are made of use.

We asked marketing managers how well their abilities were used in their careers.
Their response was:

3.2 out of 5 stars

6878 marketing managers

5 Star
14%

14% of marketing managers rated their how well their skills were utilized in their career 5 stars

4 Star
26%

26% of marketing managers rated their how well their skills were utilized in their career 4 stars

3 Star
30%

30% of marketing managers rated their how well their skills were utilized in their career 3 stars

2 Star
22%

22% of marketing managers rated their how well their skills were utilized in their career 2 stars

1 Star
8%

8% of marketing managers rated their how well their skills were utilized in their career 1 stars