Marketing manager earnings by seniority

Approximate values based on highest and lowest earning segments.

Marketing manager salary by state

State Name Average Salary
Minnesota $59,184
Ohio $50,837
Georgia $59,479
New Jersey $61,865
Pennsylvania $47,411
Virginia $55,370
Illinois $62,030
Florida $45,593
Washington $58,328
Colorado $54,554
Massachusetts $59,618
North Carolina $54,296
Texas $50,648
California $53,498
Connecticut $62,000
New York $52,178
Maryland $50,000
Nevada $47,000
Arizona $40,000
Oregon $44,000
Indiana $42,300
Utah $52,500
Michigan $47,500
Tennessee $40,000
Wisconsin $40,000
Missouri $40,000

How much does a Marketing Manager earn?

As in most careers, advanced degrees and on-the-job experience can mean higher earnings. Marketing managers typically have a few years of experience in advertising, sales, public relations or a related field before advancing to a management role.

Marketing managers' salaries tend to be above $100,000 a year and marketing managers' bonuses are typically 10% or less of their base salary (differences in salary and bonus appear to be more related to the employer than to a person's title). Top cities for marketing management jobs are available in New York, Chicago, Houston, Dallas, and Atlanta.

There are various companies that marketing managers can work for. Salary depends on what products or clients you're responsible for, and what your duties are. In order of highest paying are computer system design firms, technical and scientifically oriented firms, engineering firms, architectural firms, and depository credit intermediation firms.

How do marketing manager salaries compare to similar careers?

Marketing managers earn about the same as related careers in the United States. On average, they make less than product managers but more than fundraising managers.

Career Median Salary
Product manager salary $87K
Bank branch manager salary $80K
Consultant salary $60K
Purchasing manager salary $81K
Industrial production manager salary $76K
Marketing manager salary $79K
IT manager salary $64K
Chief executive salary $78K
Human resources manager salary $76K
Fundraising manager salary $73K