The average salary for an online merchant in Kentucky is around $74,690 per year.
Avg Salary
Online merchants earn an average yearly salary of $74,690.
Wages typically start from $51,450 and go up to $119,430.
23% above national average Updated in 2025
Online merchant earnings by seniority
90th percentile
Top-level online merchant earnings begin at:
$57.42 per hour
$119,430 per year
75th percentile
Senior-level online merchant earnings begin at:
$46.20 per hour
$96,100 per year
50th percentile
Mid-level online merchant earnings begin at:
$35.91 per hour
$74,690 per year
25th percentile
Junior-level online merchant earnings begin at:
$28.53 per hour
$59,340 per year
10th percentile
Starting level online merchant earnings begin at:
$24.74 per hour
$51,450 per year
Approximate values based on highest and lowest earning segments.
Online merchant salary by state
| State Name | Average Salary |
|---|---|
| Delaware | $95,040 |
| Alaska | $94,740 |
| Oklahoma | $93,640 |
| Massachusetts | $93,270 |
| Hawaii | $92,620 |
| Colorado | $92,520 |
| New Jersey | $91,060 |
| Rhode Island | $88,130 |
| California | $87,570 |
| Connecticut | $85,530 |
| South Dakota | $85,340 |
| Virginia | $85,200 |
| New Hampshire | $83,740 |
| New York | $83,450 |
| Kansas | $83,350 |
| Arizona | $83,280 |
| Illinois | $82,070 |
| Michigan | $81,810 |
| Texas | $80,820 |
| Pennsylvania | $80,590 |
| North Dakota | $80,500 |
| Iowa | $80,470 |
| Missouri | $80,420 |
| North Carolina | $80,230 |
| Utah | $80,190 |
| Florida | $79,650 |
| Ohio | $79,350 |
| South Carolina | $79,110 |
| New Mexico | $79,100 |
| Indiana | $79,030 |
| Maine | $78,830 |
| Tennessee | $78,690 |
| Georgia | $78,410 |
| Nebraska | $77,980 |
| Minnesota | $77,820 |
| Oregon | $77,170 |
| Mississippi | $76,980 |
| Idaho | $76,400 |
| Montana | $74,990 |
| Kentucky | $74,690 |
| Wyoming | $74,060 |
| Vermont | $71,710 |
| Guam | $71,120 |
| West Virginia | $69,240 |
| Wisconsin | $67,370 |
| Nevada | $67,330 |
| Louisiana | $63,220 |
| Arkansas | $61,240 |
| Virgin Islands, U.S. | $60,640 |
| Puerto Rico | $40,660 |
| District of Columbia | $108,160 |
| Maryland | $101,500 |
| Washington | $100,360 |
| Alabama | $100,240 |
How do online merchant salaries compare to similar careers?
Online merchants earn about the same as related careers in Kentucky. On average, they make less than operations research analysts but more than audio engineers.
| Career | Median Salary |
|---|---|
| Operations research analyst salary | $84K |
| Web developer salary | $83K |
| Intelligence analyst salary | $72K |
| Technical writer salary | $81K |
| Bioinformatics scientist salary | $79K |
| Online merchant salary | $75K |
| Cost estimator salary | $75K |
| Sales representative salary | $64K |
| Industrial designer salary | $76K |
| Audio engineer salary | $74K |
Source: CareerExplorer (Aggregated)